Richard Ruddie Bias Recommendation for Behavior Psychology

Behavior psychology plays such an integral role in our every day lives. There is a website ran by the Initative of the School of Thought,  a 501c3 non profit organization that is a great way to educate in a fun way about different biases you may have or see. The website, poster, and trading card game shares a ton of great lessons and was created by Jesse Richardson and an Australian digital agency called We Are Flip using a creative commons attribution and noncommercial license. 

There are a ton of great lessons and advice that the site provides. I will only share each of the titles and you can visit  https://yourbias.is for the rest of the details. Behavior Psychology is an important part of marketing and how we think. 

Below is a list of common terms:

	the sunk cost fallacy
	the availability heuristic
	the curse of knowledge
	confirmation-bias
	the-dunning-kruger-effect'
	belief bias
	self-serving-bias
	he-backfire-effect
	icon-the-barnum-effect
	groupthink
	negativity-bias
Anchoring
	declinism'
	the framing effect
	fundamental attribution error
	the-halo-effect
	optimism-bias
	pessimism-bias
	just-world-hypothesis
	in-group-bias
	the placebo effect
	the bystander effect
	icon-reactance
	the spotlight effect